Upstream presents the power of RCS to boost multi-channel marketing campaigns at MEF RCS World and latest whitepaper ‘Unlocking multi-channel marketing with RCS’ Dublin, London, Rio de Janeiro, Athens – August 3rd, 2022: Upstream, a global specialist in mobile marketing technology, showcased the power of Rich Communications Services (RCS) to push multi-channel marketing campaigns to new heights at MEF RCS World. Taking place at the state-of-the-art innovation centre in Google’s European Headquarters in Dublin, Upstream experts demonstrated how its RCS solutions have become indispensable for leading brands across the world,…
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RCS Evolving into Next-Generation Marketing Channel for MNOs and Advertisers, Reveals Upstream Report
Rich mobile messaging allows Mobile Operators and advertisers to engage consumers with tailored, media-rich interactions that can be measured and optimised for maximum conversion MNOs uniquely positioned to tap into RCS potential London, Rio de Janeiro, Athens, May 19, 2022 – RCS (Rich Communication Services) messaging is expected to account for a growing proportion of global mobile operator revenue and become a vital channel for advertisers as they seek to enhance direct-to-consumer interactions and grow their first-party databases. That’s according to a new white paper, “Unlocking multi-channel marketing with RCS”,…
Read MoreIMImobile SA joins Google’s Early Access Program for RCS Business Messaging in Africa
Cape Town, South Africa, 20th November 2018 – IMImobile SA, part of IMImobile PLC – a leading global cloud communications software and solutions provider – has joined Google’s Early Access Program for RCS (Rich Communication Services) business messaging offering in Africa. RCS will allow millions of businesses in Africa to make use of more interactive messaging features such as branding and business verification, suggested reply buttons, rich card carousels and end-to-end payments. IMImobile PLC, who joined the Google’s Early Access Program for RCS Business Messaging in 2017 will be working…
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