RCS mobile marketing campaigns in Brazil and Africa by Upstream drive 37% rise in conversion rates over SMS and 137% higher click-through rates

Upstream presents the power of RCS to boost multi-channel marketing campaigns at MEF RCS World and latest whitepaper ‘Unlocking multi-channel marketing with RCS’ Dublin, London, Rio de Janeiro, Athens – August 3rd, 2022: Upstream, a global specialist in mobile marketing technology, showcased the power of Rich Communications Services (RCS) to push multi-channel marketing campaigns to new heights at MEF RCS World. Taking place at the state-of-the-art innovation centre in Google’s European Headquarters in Dublin, Upstream experts demonstrated how its RCS solutions have become indispensable for leading brands across the world,…

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