New whitepaper reveals Upstream’s game-changing, patented mobile identification technology, the enhancements it brings to marketing, UX and security, and how it pushes mobile operators up in the digital advertising ladder London, Sao Paulo, Athens, October 4th, 2022 – MarTech experts, Upstream, say its new patented technology can identify up to 85%[1] of a website’s visitors allowing for accurate and efficient mobile marketing in a fully private and compliant way. Upstream’s newly introduced Mobile Identity technology, part of the company’s mobile marketing automation platform, Grow, comes in time to address the…
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oneM2M publishes whitepaper on IoT and sustainability to promote responsible design principles
Sophia Antipolis, France, 30 September 2021: oneM2M has today announced the release of its first whitepaper on IoT sustainability. Co-written by diverse industrial stakeholders, it describes the sustainability landscape, surveys potential demand for sustainability solutions and shows how different organizations are pursuing sustainability objectives. It illustrates the potential of IoT systems, while identifying a set of design principles for achieving sustainability goals more consistently across different industries. These principles emphasize the value of designing for interoperability, modularity, re-use, and scalability. Aided by the use of open standards, these principles can…
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