Intershop platform to support B2C and B2B commerce scenarios for BRITA’s water filtration products and modern subscription services REST API and internationalization features to fuel state-of-the-art cloud infrastructure and expansion strategy New shop leverages scalable cloud offering based on Microsoft Azure Jena, Germany, August 25th, 2017 – The internationally renowned drinking water optimization expert BRITA Group is moving its commerce platform to Intershop. As part of a newly developed global brand commerce strategy focusing on seamless user experience alongside the customer journey, BRITA decided to shift its digital infrastructure into…
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