AO partners with Peak, adopting its AI System to enhance customer experience

29 July 2020, Manchester, UK – AO, the UK’s largest online electricals retailer, has today announced a new partnership with Peak, a fast-growing artificial intelligence (AI) company. AO will initially be utilising Peak’s pioneering AI System to generate insight-led data for its mobile business, AO Mobile, to help with segmenting customer data and improving the experience of customers. AO prides itself on its exceptional customer service and seamless online customer journey, and recently announced its results for FY2020, with year-on-year UK revenue up 20.3%. Its One AO strategy sees the…

Read More