The awaited Amazon Prime Day is in its fifth worldwide edition, held on July 15th and 16th, a wave of offers from what is already known as “Summer Black Friday”. Undoubtedly an unmissable event for lovers of online shopping and at the same time a way for Amazon to gain more Prime subscribers, as only prime members could access the promotions. According to official figures, over 175 million products were sold in 18+ countries, but just how attractive were these offers? Minderest, the price monitoring company, analyzed just how competitive…
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John Lewis: Cheapest retailer for Smartphones
A study carried out by Minderest, the price intelligence firm, shows that John Lewis, the British giant, and Amazon, are the most competitive retailers when buying a mobile phone. A sample of 133 mobile phones in stock in Amazon UK and Google Shopping were analysed on 12th of April, simulating what a consumer would find looking for an online mobile phone. The sellers captured via Google Shopping with the most offers were: John Lewis, Currys, Debenhams Plus, Very, Laptops Direct, AO, Argos, BT Shop, Ebuyer, LambdaTek, Egenisys, Buyur, More Computers,…
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