Source: Automotive
Read MoreDay: November 23, 2021
New study: Amazon wins biggest share of Google results in Apparel, Beauty, Sporting Goods and Health eCommerce
Report suggests retailers can win search traffic from Amazon by giving shoppers more “informational” content Berlin / San Mateo, November 23, 2021 – Amazon.com (9.7%), nordstrom.com (8.0%) and adoreme.com (5.0%) are first, second and third for the share of organic search results on Google’s first page when U.S. shoppers search for Apparel. In the Beauty sector, amazon.com (17.3%) is ahead of ulta.com (6.9%) and sephora.com (5.1%), while in Furniture the top three are wayfair.com (15.3%) amazon.com (11.3%) and homedepot.com (10.7%). Out of the seven eCommerce verticals analyzed by Searchmetrics in…
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