London, 2nd April 2019. Jonas Hessler, former Global Web, eCommerce and Digital Manager for IKEA, will speak at Internet Retailing Expo 2019 – sharing rare insights about his experience working with artificial intelligence (AI) in eCommerce merchandising. Hessler, a graduate of Oxford University’s Saïd Business School, spent sixteen years in a number of roles with the Swedish retail giant, from store management to online and digital. He will be taking part in an event hosted by Dan Breen of Swedish AI merchandising company Apptus, where he will be quizzed on…
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Three quarters of fashion retailers will invest in artificial intelligence over the next 24 months
Drive to transform online sale performance will see AI investment focus on ‘online merchandising’ and personalisation to deliver ‘real time relevance’ Two separate research studies, funded by Apptus and carried out by IMRG and Hive, have found that fashion retailers are planning significant investment in artificial intelligence (AI) over the next two years, as they seek to deliver the ‘real time relevant’ customer experiences that are vital to improving sales performance. An IMRG Benchmark study found that: 52% will invest in AI for online merchandising in the next 12 month…
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