CONSHOHOCKEN, Pa., May 18, 2016 (GLOBE NEWSWIRE) — Symphony Health Solutions, a provider of high-value health data, analytics, technology and consulting solutions for life science manufacturers, researchers, payers and providers, today introduced Brand Vantage™, the newest suite of solutions in the Vantage™ application platform. Brand Vantage is a comprehensive analysis suite that leverages Symphony’s integrated longitudinal patient data to follow patients over time and across care settings and providers. Patterns of therapy can be better understood through the extensive, multi-dimensional analysis of a patient’s treatment journey available within Brand Vantage.
Patient Focus is the first application in the Brand Vantage suite to be commercially available. The application offers comprehensive analysis into patient behavior and supports examination of various behaviors of interest such as persistency, compliance, length of therapy, and source of business.
“Brand Vantage brings sophisticated patient analytics to brand teams, with an intuitive interface that makes answering questions about the patient journey easier than ever,” said Derek J. Evans, Senior VP, Product Management. Brand Vantage is the latest addition to the Vantage Application platform, with previous releases including Sales Vantage™, which supports commercial functions and field operations, and Managed Markets Vantage™, which facilitates understanding of payer influence and informs contracting and rebate decisions.
All of the Vantage suites are fueled by Symphony’s industry-leading IDV® (Integrated Dataverse) which brings together comprehensive prescription, medical and hospital claims to provide pharmaceutical brand managers, sales management, and financial analysts a complete view of the prescriber, patient, and payer dynamics that determine market activity.
Equipped with advanced visualizations and analytics, Vantage Apps deliver easy access to instantly drill down into large data sets. The open platform Symphony HealthCloud™ environment also allows for integration of multiple data resources, all accessible from the application suites.
Patient Focus is now available for exclusive preview clients. For more information, visit the Symphony Health Solutions website at www.symphonyhealth.com.
About Symphony Health Solutions
Symphony Health Solutions provides best-in-class data, analytics, technology, and consulting solutions with actionable insights. The company helps clients grow while enabling a transformation of the healthcare ecosystem by connecting and integrating a broad set of primary and secondary sources, health research, analytics and consulting. Symphony delivers a comprehensive perspective on the real dynamics that drive business in the life sciences market. For more information, visit www.symphonyhealth.com.
CONTACT: For media information, please contact: Heather Varela, Symphony Health Solutions heather.varela@symphonyhealth.com +1 602.463.7838
Source: Software