Cellwize Chosen to Provide Automated SON Solutions for Telefonica Group in Seven South American Countries

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Cellwize logo

Automated optimization enhances the customer experience for over 70 million subscribers

London and Madrid, July 19, 2016Cellwize today announced that the Telefonica Group has chosen Cellwize’s Self Organizing Network (SON) solution to enhance the customer experience for over 70 million Telefonica subscribers in Argentina, Chile, Colombia, Ecuador, Peru, Uruguay, and Venezuela. Cellwize supports network complexity reduction and resource utilization maximization through its fully automated SON solutions, built to address the new requirements of the mobile customer journey. Cellwize’s SON solution enables mobile operators to enhance the customer experience and achieve more cost effective operations.
Telefonica Group selected Cellwize for its South American networks based on the ongoing deployments of Cellwize’s solutions at some of its main operating businesses, including Vivo (Telefonica Brazil), Telefonica Germany’s Eplus-O2 consolidated network and Telefonica 02 UK.

The Cellwize SON solution is seamlessly deployed across Telefonica’s multi-vendor infrastructure and multiple network technologies. The South American deployment is provided in partnership with Bwtech, a regional system integrator specializing in the development and integration of RAN solutions.

“Telefonica is committed to provide customers with excellent connectivity with the highest quality and the best user experience. To enable our end-to-end digitalisation, we are collaborating with innovative partners such as Cellwize,” commented Juan Carlos Garcia Lopez, Global RAN Director at Global CTO. “We are confident in Cellwize’s ability to deliver results based on their past successes, know-how and global footprint. Cellwize proved to us that their solution offers the intelligence and insight required to continuously optimize the subscriber’s journey in a fully automated and closed loop manner”.

“Cellwize specializes in providing an advanced and independent optimization solution that orchestrates with precision across all vendors and technologies to enhance the customer mobile journey”, said Ofir Zemer, CEO of Cellwize. “We are proud to continue our strong relationship with Telefonica, to help simplify network complexity to maximize resource utilization and subscriber satisfaction.”

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ADDITIONAL INFORMATION

Cellwize elastic-SON® Value Driven-SON® SONCloud® and CrowdView
ABOUT CELLWIZE
Cellwize develops and delivers innovative SON solutions across vendors and wireless technologies. elastic-SON® transforms rigid, physical networks into adaptive and responsive “organisms” that continuously match capacity, coverage and quality with evolving usage patterns. elastic-SON® complimented with SON-as-a-Service realizes its promise with multiple MNOs across Europe, APAC and LATAM. Elastic self-organized networks become responsive and efficient calling for a shift from network productivity gains to user value maximization. We call it Value-Driven SON®

Founded by industry experts, Cellwize launched its commercial SON platform in 2013.

For more information, visit http://cellwize.com/ or contact info@cellwize.com, read the latest posts at http://www.cellwize.com/news and follow the company on Twitter: @cellwize

ABOUT TELEFONICA
Telefónica is one of the largest telecommunications companies in the world by market capitalization and number of customers with a comprehensive offering and quality of connectivity that is delivered over world class fixed, mobile and broadband networks. As a growing company it prides itself on providing a differential experience based both on its corporate values and a public position that defends customer interests.

The company has a significant presence in 21 countries and over 322 million accesses around the world. Telefónica has a strong presence in Spain, Europe and Latin America, where the company focuses an important part of its growth strategy.

Telefónica is a 100% listed company, with more than 1.5 million direct shareholders. Its share capital currently comprises 4,975,199,197 ordinary shares traded on the Spanish Stock Market and on those in London, New York, Lima, and Buenos Aires.

ABOUT BWTECH
Bwtech helps its customers to experience the best and most innovative wireless technologies. Our portfolio includes solutions for network planning, RAN and CORE optimization, geolocation, SON, LBS and customer experience analytics. We currently support more than 20 operators in Latin America and Europe.

For more information, visit http://www.bwtech.com/

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MEDIA CONTACTS:
Miki Weiser-Padova
Cellwize
Mobile: +972.54.7799930
miki.weiser@cellwize.com

Monica Maron
Spicetree Communications
Mobile: +972.54.5429529
monica.maron@spicetreecom.com

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