Research highlights challenges in rolling out an inventive programme London, 16 August, 2017: Three in four Britons (75.8%) say they research cash rewards or incentives ahead of purchasing a home or garden appliance. However, a third of the UK said they had been put off taking advantage of an incentive or gift with purchase because of complexity. These are the results of a study conducted by 360insights, which surveyed 1,000 UK adults. The survey findings reveal the power of cash rewards in boosting sales but only if businesses are able…
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Carpetright Partners with Qubit To Drive In-Store Sales With Online Personalisation
European retail leader will prioritise customer experience for their online store [LONDON] — [10 AUGUST 2017] Carpetright, UK’s leading flooring and beds retailer, has partnered with Qubit, a leader in marketing personalisation technology, to help drive in-store sales through tailored online experiences. The company is now prioritising online personalisation; recognising that the path to purchase often starts long before a customer walks into a store. Carpetright trade from 434 stores and concessions in the UK as well as 137 stores across Holland, Belgium and the Republic of Ireland. The partnership…
Read MoreJoe Browns and Qubit Taking Customer-Centricity to the Next Level
[LONDON – 8 AUGUST 2017] – Joe Browns, the UK-based men’s and womenswear lifestyle brand, has revealed substantial incremental return on investment thanks to its growing relationship with Qubit, the market leader in personalization technology. Joe Browns have been working with Qubit since 2016 and thanks to its unique platform, have been able to quickly evaluate a multitude of different online customer experiences without making upfront and costly changes to the site. Having enjoyed conversion uplifts of up to 5%, they’re now ready to roll out structural changes on the…
Read More75 percent of British Adults Admit Purchase Decisions Changed by Rewards
Study finds point of sale decisions can swayed by right incentive 10 July, 2017, London: 75 percent of British consumers admit that the right reward or incentive could shift their final purchase decision to buy from a competing brand at the point of sale. The independent study of 1,000 British adults, commissioned by 360insights, also found that appealing incentive or rewards have driven 30 percent to buy a product of lower quality and 33 percent to buy a more expensive product. The report also found that brand loyalty could be bought,…
Read MoreRetailer Alert: the EU data privacy landscape has already changed!
Don’t put off learning about GDPR as you need time to act before enforcement commences- the changes are significant, as are the risks from inaction With less than a year to go before organisations which process, use or exchange consumers’ personal data within the EU need to comply with the new General Data Protection Regulation (GDPR), eCommerce systems integrator Tryzens has highlighted how this new directive will impact retailers, and what key steps brands will need to take to mitigate the impact when the regulation becomes enforced from 25th May…
Read MoreINVENTORUM demonstrates its powerful iPad POS system with Star’s mPOP™ at Star Micronics Showroom in Frankfurt
High Wycombe, UK, 6 July 2017: International POS printer manufacturer Star Micronics announces that Inventorum GmbH will be demonstrating its powerful iPad POS system incorporating unique, flexible couponing with Star’s combined Bluetooth printer and cash drawer mobile point-of-sale solution mPOP™ at Star Micronics Showroom in Frankfurt (6 – 7 July 2017, Kornmarkt 6, 60311 Frankfurt am Main, Germany). With the explosion of mPOS and the emergence of software companies responding to this evolving marketplace, it comes as no surprise that INVENTORUM has chosen Star’s low cost high performance Bluetooth POS…
Read MoreFive ways to win at sale shopping
Amazon Prime Day is the first of the flash sales days this year taking place on 11th July. A warm up for the Black Friday/Cyber Monday carnage, some might say. The foundation of all great sale shopping is to compare prices between different shops. A time consuming process if you’re going into one shop followed by another, but the birth of the internet and ecommerce has made this extremely easy. Follow these five top tops from PriceSpy to ensure you’re a winner during this year’s sales: Check out the competition…
Read MoreParcelhub Releases WooCommerce Shipping Integration
NOTTINGHAM – 4th JULY 2017: Parcelhub, a provider of eCommerce shipping and customer service solutions, develops direct integration with world’s favourite order management platform. Parcelhub offers shippers of both B2C and B2B parcels the ability to deploy free integrated software, enabling them to acquire shipping rates based on the shared, co-operative volumes of all other shippers using the solution. In financial year 2016/17, Parcelhub distributed more than 4.5 million parcels on behalf of hundreds of retailers and wholesalers, via its range of carrier partners, with overall parcel volumes increasing 41%…
Read MoreMore than two thirds of SME retailers feel bullish about UK trading conditions according to latest Shutl research
Levelling playing field with cost effective and smarter delivery options lets SMEs take on the larger online retailers London, 3rd July 2017. Independent research commissioned by Shutl, the platform that gives people control over their deliveries, has found SME retailers to be positive about trading conditions during 2017 and into 2018. Of the 500 SME business owners surveyed, nearly two thirds felt their business would be in a stronger position by Spring 2018, with a third citing smarter and better delivery options for smaller sellers as key to that success….
Read MoreNobly POS demonstrates complete mobile POS solution with Star Micronics mPOP™ at the Birmingham Coffee Festival, 1-2 July 2017
High Wycombe, UK, 27 June 2017 International POS printer manufacturer Star Micronics has joined forces with leading POS software provider Nobly POS to provide an mPOS solution that is ideal for coffee shops and mobile food and drink businesses. The complete mPOS solution will be demonstrated by Nobly POS at the Birmingham Coffee Festival (1-2 July 2017, The Custard Factory, Digbeth, Birmingham). The event brings together a number of independent coffee shops and coffee culture experiences. Visitors to the festival will be able to sample a range of speciality coffee…
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